tag:blogger.com,1999:blog-35031945.post6818114834542461811..comments2023-09-19T17:50:40.393+05:30Comments on Tissue Issues: ICICI Prudential ki naya Beta #1pooR_Plannerhttp://www.blogger.com/profile/00587088264074069948noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-35031945.post-89905410762476235362007-12-23T10:35:00.000+05:302007-12-23T10:35:00.000+05:30I don't think you can let brands shout out to cust...I don't think you can let brands shout out to customers any more...<BR/>and that's what the Rexona thing does.<BR/><BR/>it's when the brand comes across in very subtle way that the viewer is actually going to take the effort to spread it to his friend.Ekalavyahttps://www.blogger.com/profile/06391125952193284842noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-15976428955391875512007-12-21T16:32:00.000+05:302007-12-21T16:32:00.000+05:30Check out www.whoisfermin.com/ This is what I mean...Check out www.whoisfermin.com/ This is what I mean by a real viral campaign. One that has the power to spread. Something more appealing than 2D animated characters talking shitty bollywood crap. So what if the it conveys the message? So what if the brand is hidden. Its not exciting neither appealing. You know what I mean?pooR_Plannerhttps://www.blogger.com/profile/00587088264074069948noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-57526064676440989862007-12-21T12:20:00.000+05:302007-12-21T12:20:00.000+05:30It's cliched (meant the execution) according to me...It's cliched (meant the execution) according to me. Backdated to be precise. POV's most welcome. Why do you think its viralable?pooR_Plannerhttps://www.blogger.com/profile/00587088264074069948noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-31360340619404778822007-12-21T12:16:00.000+05:302007-12-21T12:16:00.000+05:30Hey, I think this is awesome!!Not bad at all!Bring...Hey, I think this is awesome!!<BR/>Not bad at all!<BR/>Brings out the message...brand is hid till the end...totally viralable!Nixonhttps://www.blogger.com/profile/08421542553381926868noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-45469900563007752312007-12-21T12:02:00.000+05:302007-12-21T12:02:00.000+05:30Uttam - The fact that the creative execution is be...Uttam - The fact that the creative execution is becoming a stereotype is where my concern. Nothing to do with the target audience. <BR/><BR/>Ekalavya - This has nothing got to do with my agency. By the way we do some pretty decent stuff for Tata AIG incase you didn''t know that. Did you work on this project (Beta no.1) by any chance? Seems like you're quiet pissed with me being a critic to your work.pooR_Plannerhttps://www.blogger.com/profile/00587088264074069948noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-50227266209746068372007-12-21T11:50:00.001+05:302007-12-21T11:50:00.001+05:30I'm sure Bates has come up with some better ones f...I'm sure Bates has come up with some better ones for their clients eh?!Ekalavyahttps://www.blogger.com/profile/06391125952193284842noreply@blogger.comtag:blogger.com,1999:blog-35031945.post-70128031338430605082007-12-21T11:50:00.000+05:302007-12-21T11:50:00.000+05:30Different people. Different views.I quite enjoyed ...Different people. Different views.<BR/><BR/>I quite enjoyed it.<BR/><BR/>Maybe it's made for younger people...Unknownhttps://www.blogger.com/profile/02390646405642978004noreply@blogger.com