Am sure you all remember the famous Got Milk campaign by Goodby Silverstein . Now the latest campaign from California Milk Board is this new online Interactive Board Game called Get The Glass.Brilliant. And everything centered around life without milk. Now this is a real good example of interactive web2.0 work by a brand. All kudos to Goodby.
Our very own Amul can do so much. Huge potentials looming large. The Amul Girl is such a wonderful brand property which can be taken to new heights. Alas they don't think like me ;-) Maybe you (Amul) should hire my agency and give us the task to create something interesting.
Mail me soon. Am waiting.
Tuesday, April 17, 2007
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