Friday, April 27, 2007

No one belongs here

I found this brilliant website (via Servants of Chaos) and let me tell you what a great way to promote a book.

Folks at Rediff Y&R, you should have thought of doing something like this for Midland Book Store to win real awards.

1 comment:

Reshma Anand said...

That was a very engaging and honest way of communication - the kind of 'voice' that brands have started adopting off late.

The only thing I did not like about my experience was - it did not give me any indication of how many more pages I would need to wade through before reaching the end.