Tuesday, March 08, 2011

Scarlett Power

Scarlett Johansson can indeed sell champagne. That too Moet & Chandon. Thats celebrity power and luxury branding. Personally, I do love her legs.

But then, I thought Dom Perignon said a better story in this Karl Lagerfeld directed movie.

Well, for luxury brands, the better the story it says, the better the aura the brand creates around itself. enjoy

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