Weekly Issue #2 - Participation

This week's issue is very simple. Is the educated, urban Indian too shy to participate in group activities? Do we Indians often lack the basic ability to work in groups? Is the new emerging young Indian too individualistic in his/her approach and outlook?

Inspired by The John Grant. Things you should do with immediate effect. The only way to add value to your client's business.

"Ever tried. Ever failed. No matter. Try again. Fail again. Fail better."
Samuel Beckett

Looking forward to your comments.

All about an Ad Man

There is an excellent article for all of you to read on John Grant's blog. Nice to know more about the man who has inspired us all at some point in our lives and our careers.

Also read the draft copy of JG's new book here. Remember 'Green' will become a major issue in India very soon. Read it, know it and be prepared to face it as and when it hits us. And thank John for opening our eyes.

Eco Logic

John Grant has been advocating Eco Marketing since long. He predicted Eco is one issue to watch out for in 2007. He is right when he said so. I find his articles on Go Green very interesting and insightful. Do read it here, here and here if anyone of you have missed it.