Lux Radio Theatre was a classic radio drama anthology series that was first broadcasted in the 1930's and continued for more than 20 years before making the transition to television in the 1950s.
It was the sponsorship of radio dramas by soap manufacturers that gave birth to the term 'soap opera.' JWT created the video that includes archive photos and rare footage of well-known moments in the actress' career, including the Lux soap ad from 1956.
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